Project: Direct Mail

Client: Oil Company

The Story: A local oil company wished to communicate with their audience through traditional media.

The Process:  Monico Media sat down with a representative from the oil company to understand their direct mail needs. Together, we identified a series of letters that would be mailed to both existing and potential customers. Monico Media established a timeline that would ensure the oil company stayed at the top of mind of their customers without being bothersome.

Each direct mail piece had a focus – new service plans, loyalty thank yous, how to save energy, etc.

The Result: The oil company nearly doubled their service plan renewals from the previous year. Monico Media is currently working on a new website development project for the oil company and looks forward to their ongoing relationship.

Contact Monico Media today to discuss your direct mail needs.