SEOM Interactive Warminster, PA

Search Engine Marketing Specialist August 2010 – Present

  • PPC: Develops Pay Per Click advertising campaigns, conducts keyword research, writes ads, & analyzes data.
  • SEO: Optimizes client websites with strategic meta tags and content; develops new content for SEO strategies.
  • SEO: Develops unique content for link building outreach and blog posts.
  • Social: Spearheads social media strategies, including blog creation and platform moderation.
  • Manages a team of four-six members responsible for content generation and link building opportunities.


LaSalle University Magazine Philadelphia, PA

Freelance Features Writer June 2007 – Present


Legal Communications Group Ivyland, PA

SEO Copywriter & Project Manager August 2010 – June 2011

  • Wrote copy for law firm websites, print materials, TV commercials and direct mail pieces.
  • Optimized law firm websites, including title tag writing, content optimization & social media optimization.
  • Wrote Pay Per Click advertising copy; created & monitored PPC campaigns.

Advance Design Interactive Fort Washington, PA

Writer & Project Manager June 2007-August 2010

  • Wrote proposals, contracts, corporate blog, newsletter, case studies and sales kits.
  • Wrote website copy, ad copy and search engine optimized content.

Annodyne, Incorporated Blue Bell, PA

Marketing Intern Oct. 2006 – May 2007

  • Wrote copy for case studies, e-newsletters and business proposals.
  • Managed search engine marketing campaigns.


Entrex Ardmore, PA

Media Relations Intern Summer 2006

  • Wrote press releases and participated in cold calling.                        



La Salle University, Philadelphia, PA, Bachelor of Arts Degree   May 2007

Major: Communication:  Public Relations, Mass Media Writing

Minor: Marketing Major GPA: 3.90               Overall GPA: 3.77



Magna Cum Laude      2007

Student Activities Award for Leadership    2007

Dean’s List      2004 – 2007

Lambda Pi Eta – Communication Honor Society     2005 – 2007



La Salle University Student Ambassador 2005 – 2007



La Salle University Collegian Weekly Newspaper 2005 – 2007

Features Staff Writer